MAIN CHARACTERISTICS OF THE MODERN
ENTREPRENEUR
Daniel Yordanov
Abstract
Modern entrepreneurs and entrepreneurship play an indispensable role in achieving economic success of individual businesses, as well as the high growth of the economy as a whole. In addition, entrepreneurship is at the heart of the innovative economy: bigger companies have the opportunity to show initiative and creativity. The paper presents a retrospective analysis of entrepreneurship theory and the state of scientific knowledge. On the basis of analyzes in the specialized literature and practical studies in this paper, some generalizing characteristics of contemporary entrepreneur and entrepreneurship as a process are structured according to different signs.
Keywords
entrepreneur; entrepreneurships; entrepreneurial activity; business
JEL Codes: L26
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