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RETROSPECTIVE ANALYSIS OF INTRINSIC MOTIVATION IN THE CONTEXT OF THE MODERN ENTERPRISE

Philip Ivanov

Mariana Usheva

Abstract

Ever since philosophers argued what drives people in a certain direction in their behavior and motivation. From the start of the motivation theory as a part of phycology and later as part of labor management, scholars tried to explain the reason of a certain behavior and consequently the possible interactions on the work-place in order to direct and maintain a behavior, beneficial for the organization. In the beginning, scholars adopted the view, that people are ever needing individuals, who are motivated only within the aspect of fulfilling their needs. Later, the focus of scholars tilted to a fundamentally different direction. Our goal in this paper is to examine the motivational theory in the aspect of the retrospective analysis and its application in the modern enterprise.

Keywords: motivation; intrinsic motivation; workplace motivation

JEL Codes: M53, M54

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To cite this article: IVANOV, PH., M. USHEVA (2021). Retrospective analysis of intrinsic motivation in the context of the modern enterprise. Entrepreneurship, 9 (1), 20-35 DOI: 10.37708/ep.swu.v9i1.2